Since the beginning of AYA&IDA, we have believed in creating products that are thoughtfully designed, built for everyday use, and made to be valued for years to come.
Today, that same ambition goes beyond the products we create. It shapes the choices we make across our business and the way we continue to grow as a company.
AYA&IDA
Impact Report
Our first Impact Report reflects where we are today. It shares the principles that guide us, the progress we have made, and the areas where we know there is still work to do. We believe that creating a more responsible business is a journey – one that requires curiosity, commitment, and a willingness to keep learning and improving.
Explore our 2025 Impact Report for a transparent look into AYA&IDA and the company we continue to build – one decision at a time.
Extend the lifetime of your products
It’s not about buying new – it’s about taking care of what we already have.
We have designed our products to be used for years – and, where possible, repaired if something becomes worn. To put even more focus on the idea of repairing rather than replacing, we created AYA&IDA Care.
AYA&IDA Care is a simple service where you can order a spare part instead of buying a new product. Send us a photo – we’ll send you the part. You only pay for shipping.
Understanding our climate impact
The choices we make around materials, design and packaging shape the footprint of our products. That is why we focus on durable materials, increasing the use of recycled steel and sticking to paper and cardboard packaging.
With our 2025 climate baseline, we are taking a more data-driven approach to understanding our impact and identifying where we can make the greatest difference across our value chain.
Quality Through Testing & Documentation
Creating products for everyday use comes with a responsibility to understand what they are made of and ensure they are suitable for their intended use.
That is why testing, documentation and traceability are an integrated part of our product development. Together with our suppliers and independent laboratories, we work to document product quality, safety and compliance with relevant requirements.
The same approach to transparency and accountability guides how we do business – reflected in the policies and commitments below.
AYA&IDA
Policies
